The haiku-sized blocks of text that show up when people hunt for information on Google or Yahoo can cost-effectively deliver perfect prospects day after day to your site. For instance, one pay-per-click ad I wrote sends its owner all the ,000 clients she can handle for just .88 a month.
But when I look at search engine ads both when I’m searching for information and when clients ask me for help with their Google advertising campaigns, I’m shocked at how flabby, vague and boring most ........Click here to read more.....
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