Why Is Search Engine Marketing So Effective?

SEM (Search Engine Marketing) is a pooling of various online marketing strategies to increase traffic flow to a website, a blanket term which includes SEO (Search Engine Optimization), SMO (Social Media Optimization), pay-per-click advertising, and paid inclusion into search engines.

But why is SEM so effective? A good SEM campaign can vastly increase your website"s traffic and boost sales, more so than any other marketing campaign. So why does it work so well?

The answer is variety. ........Click here to read more.....